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visual design of printed versus projected images
An image published in a book or article can be viewed and analyzed at the reader's leisure, whereas a projected image in a classroom lecture or other presentation venue is usually only visible to a viewer in the class or audience for seconds or minutes. Are there any aspects of image design that apply to both these situations, or are they two distinct problems with very different solutions? Thanks.
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Generating n Optimally Differentiatable colours
Mr Tufte,
I sometimes have issues with default colours in graphs being too similar to each other to be easily differentiated.
Given a number n (assume between 5 and 25 or so) is there an algorithm to generate a set of RGB colours that are most differentiatable from each other to the human eye? I believe such an algorithm may need to take into account human biology.
I firmly believe research on this subject must have been done and yet I can't find anything, not even canned lists of 12 optimally differentiatable colours for instance.
Have you come across this problem in your travels?
Thanks in advance,
Paul
No natural scale of colours
On p. 92 of Envisaging Information, ET points out that "the mind's eye does not readily give an order to ROYGBIV", and points out that shades of intensity are much easier to interpret -- more or less obvious once pointed out, but not at all obvious to people who haven't thought about it.
Now that it has become so easy to generate coloured pictures with computers, this sensible advice is more and more widely ignored. At the moment I am assessing a doctoral thesis in which the author has a graph with 1600 spots colour-coded for degrees of heterosis from 0 to more than 200%. (Heterosis is a genetic measure of the extent to which a child deviates from the average for the two parents). It's not a bad graph from the point of view of information density, but unfortunately the two darkest colours (out of five) refer to "0" and "more than 200%", with three fainter colours used for the intermediate degrees (one of them so faint as to be almost invisible). As a result it is very difficult for the eye to pick out much in the way of a pattern. With shades of grey it could have been so much better, and the author could have distinguished between more than five levels in a way that would have been intuitively clear.
How big is a phone book, and other ways of illustrating size
In terms of representing scale, one of the most powerful mechanisms I find useful is to use examples people can grasp in meaningful terms. In the Boston seminar, ET uses the "amount of data in a phone book" as one of those conceptual hooks. I think I caught him say that a typical phone book contains 38,000 characters. Did I hear that right?
And, while I raised the topic, do you have other credible examples of this kind of metric? For example, I'm trying to explain to people how much a terabyte of data is; the best example I have found so far is that the entire Library of Contents is estimated to be about 10 terabytes of data. That's a good way to make that staggering number real.
And, today, I heard another one, that there are about a billion bags checked for air travel, world wide, in a year.
I'm curious if anyone else has some favorite ways of representing scale in concrete, understandable terms.
zebra tables and lists
We produce many tables and lists in our publications group, in print, presentations, and web pages. There is a growing trend toward using "zebra tables", alternating bands of background color for every other row.
While this can look graphically cute when viewed at a distance, I find my eye jumps to all the even (or odd) rows when scanning for information, so that I must constantly back up and rescan.
Is my observation backed by any other evidence, or am I just a whiner? I would appreciate a reference to a good discussion on design of tabular information.
Thanks,
Bruce Hensley
Global mapping
Dear Professor Tufte (and anyone else with some ideas),
Hello, my name is Ilene Solomon. I am in a post-grad program called the Institute without Boundaries at the Bruce Mau Design studio in Toronto.
At the Institute without Boundaries we (ten of us) are working on a big project called "
Massive Change". This project is an intense look at the current state of design in our world and what that tells us about the future of global design. It is the philosophy of the project that we are at a crucial point in design now and we need to take a serious look at it in order to see where we are heading, where we want to go, what is moral / ethical, what is not. It is very fascinating! The project will produce many outcomes: a book published by Phaidon, a website, a radio show, and a large exhibition that will open in Vancouver in October and travel the world for about 5 years.
At the moment we are all working very hard on the exhibition. I am in charge of the "information economy" and thus, those rooms in the exhibition. One of the rooms that I am designing is called "global portraits." This room will feature anywhere from between 20 — 8 projected images of our earth (globe) that illustrate information design. The point is that new sensing and imaging techniques are helping to achieve and unprecedented understanding of physical, chemical, social, biological, and economic interactions on a global scale. By looking at the "heavy loads" of information we see the truly awesome possibilities for sharing and using global knowledge. The visualization of this important data, (the best part), is that is can jump-start a movement. For example, some images that we are definitely going to use are:
1. The first picture of earth from space that inspired the creation of Earth day.
2. A picture or video of the ozone hole that created all of the stir about the ozone and mobilized people to react...probably a video sequence of the ozone in 1987, the year in which the images spurred the creation of the Montreal Protocols.
But we need more fascinating ones like those. Currently I have lots of short videos (we are trying to get as many videos as possible, but photos are good too) of geophysical things such as global precipitation, global ocean currents (from earth simulator), space, junk, global cloud data, magnetosphere, glacier mapping, etc. These are beautiful portraits and we may choose to concentrate solely on geophysical things because of them. However we are definitely very interested in getting more maps that chart cultural data. We have tons (you can find one of anything if you look hard enough) from the State of the World Atlas, etc. However, these maps are so common, and we are looking to show people new, yet very important and influential maps. For example, there is a great map that the Citizen Lab at the University of Toronto and a Harvard center are putting together that maps all of global Internet censorship. We are working with them to try to obtain this map, but it is not finished yet.
Basically, what I would like to ask you is for your advice and/or suggestions as to finding conceptually strong, and/or beautiful maps that have not been seen by many but probably should! Ones that have inspired change in the past (like the ozone photo) or ones that will inspire change in the future. I think that I have exhausted NASA's websites. I am especially looking for global portraits that focus on social / cultural issues, but not the ones published in the State of the World Atlas. Any specific maps you would recommend, or any places to look would be so great! I would deeply appreciate any help you could give me!
Thanks so much,
Sincerely,
Ilene Solomon
Scroll bars
So which is it? Scroll or NEXT and PREVIOUS buttons? The scroll has become ubiquitous, and users have grown accustomed to its function. As a result, its become increasingly difficult to justify anything else besides a scroll to a client.
Instructions at the point of need
I'm looking for examples of information displays that convey instructions at the point of need/use.
I have examples of the Xerox 1090 which puts instructions right where somebody would need it—you don't have to find it in a manual and then look back and forth between the object and the book.
Recently I was told of a plumbing shop that was prefabricating plumbing trees for new home construction that put the information on the floor of the shop at full size to guide the fabrication—the blueprint was on the floor at full scale.
The reason I'm interested is that construction drawing often take a long time read and are frequently misread and if a mistake is made all the subsequent drawing that assume a correct installation are all wrong as well.
Examples? Comments?
Analog gauges and the user interface
I attended the course in Boston yesterday, and enjoyed it very much. Made me think about the following story which might spur some discussion or comments here. It seems related to the overall theme here.
In 1985 I attended an OOPSLA (Object oriented programming languages ...) conference. Alan Kay (PARC/Smalltalk/ Apple/Macintosh/...) gave a presentation. Alan told the following true story:
He once flew down to Mexico on vacation, to some lonely place on the California peninsula for surfing etc. A pilot was supposed to come in a week to pick him up at a rural landing strip. Alan got there on time, waited, and eventually the plane, an older DC3, came. When Alan entered the plane he noticed that allmost all the instruments had been unscrewed from the panels, pulled out and twisted around in various positions, and were basically standing (or waving) on their cable hoses like flowers on their stems. He got worried, considered exiting the plane, but decided to stay. The pilot, a younger fellow, seemed trustworthy.
When the plane had reached cruising altitude and speed Alan suddenly "got it" wrt. the instruments. As long as everything was operating correctly, all the needles on the instruments was pointing in the same direction! It was very easy to spot if anything out of the ordinary was going on, and what that might be.
This story has stuck with me as a super example of adapting the technology to what we people are good at, as opposed to the other way around which is too often the case.
Enjoy,
Harald
Round to two digits
My understanding is that rounding to two digits makes numbers easier to read, use and recall later. Certainly I find that to be the case. Obviously there are numbers that can't be rounded — bookkeepers have to account for every penny/cent, etc. But for general management purposes, marketing, decision-making, rounding can make data more lucid.
The original reference I have on rounding to two digits for clarity is "Washburne, 1927". ( I don't know who Washburne was or what he/she actually proved or asserted.) Does anyone know of relevant research about rounding improving readability?