Magician in Visual Explanations

February 23, 2002  |  Anna Rothko
7 Comment(s)

I heard that you worked with a magician for the chapter on magic in Visual Explanations. Who was that?

Comments
  • Edward Tufte says:

    Jamy Ian Swiss, a great professional magician, is the co-author of chapter 3, “Explaining Magic: Pictorial Instuctions and Disinformation Design” in my Visual Explainations (as noted on the opening page of the chapter).

    Jamy also lectured some in my one-day course. He does a variety of excellent shows, as you can see at his nice website http://www.jamyianswiss.com/

  • Mike Guerra says:

    I conducted a pretty in-depth interview with Jamy Ian Swiss a while back on my site, CardMSG | MAGIC, complete with pictures!

    Check it out here:
    http://www.cardmsg.com/talk/interviews/jamy-ian-swiss.html

  • Jim Linnehan says:

    Excerpt from
    “How magicians control your mind,” Boston Globe, August 3, 2008
    :

    ” ‘I think magicians and cognitive neuroscientists are getting at similar questions, but while neuroscientists have been looking at this for a few decades, magicians have been looking at this for centuries, millennia probably,’ says Susana Martinez-Conde, a neuroscientist at the Barrow Neurological Institute and coauthor of one of the studies, published online last week in Nature Reviews Neuroscience. ‘What magicians do is light-years ahead in terms of sophistication and the power of these techniques.'”

    Related story, “Prepare to be amazed”

  • Les Posen says:

    I recall the New York Times discussed the conference in 2007, and I located the article after it was described in a Wired
    article in April this year.

    Serendiptously, my workshop at Macworld 2008 was entitled “Presentation Magic” after the suggestion was put to me
    it be called Presentation Zen. Since a good friend uses that title for his blog and book, I decided that my inclusion of
    many visual illusions and discussion of cognitive neuroscience underpinnings with respect to the visual aspects of
    presentation, should see the term Magic included. This is in the sense that presenters, when they understand more of
    how the brain works, can lead or direct an audience to their intended conclusions (cf. boring bullet points, clip art and
    screenbean people), analogous to the way magicians direct or misdirect their audience at will.

    Funnily enough, after Macworld I caught up with Dr. Kim Silverman, Apple’s Principal Research Scientist, who is a
    professional magician. He hosted me for dinner at the Magic Castle in Hollywood. Kim and I attended University
    together in the 1970s in Melbourne before he went to Cambridge to specialise in what was to become speech
    recognition. If you have an iPhone, much of the “guessing” of your word when you spell it is due to Kim’s research.

    As a postscript, I am attaching a pdf of the New York Times article, which features pictures of Teller in action.

    Les Posen
    Clinical Psychologist
    Melbourne, Australia

  • Daniel Meatte says:

    The CIA’s manual about magic is now available. It served to teach staff about recognizing mis-direction
    and other “evidence” masking deceptions.
    Article is here:http://www.wired.com/dangerroom/2009/11/cias-lost-magic-manual-resurfaces/

    Boston Globe summary is here: http://www.boston.com/bostonglobe/ideas/CIA_illusion/

    CIA’s Lost Magic Manual Resurfaces
    Wired.com
    By Noah Shachtman November 24, 2009 | 1:37 pm | Categories: Spies, Secrecy and Surveillance
    At the height of the Cold War, the Central Intelligence Agency paid $3,000 to renowned magician John Mulholland to
    write a manual on misdirection, concealment, and stagecraft. All known copies of the document — and a related
    paper,
    on conveying hidden signals — were believed to be destroyed in 1973. But recently, the manuals resurfaced, and have
    now been published as “The Official CIA Manual of Trickery and Deception.” Topics include working a clandestine
    partner, slipping a pill into the drink of the unsuspecting, and “surreptitious removal of objects by women.”

    This wasn’t the first time a magician worked for a western government. Harry Houdini snooped on the German and the
    Russian militiaries for Scotland Yard. English illusionist Jasper Maskelyne is reported to created dummy submarines and
    fake tanks to distract Rommel’s army during World War II. Some reports even credit him with employing flashing lights
    to “hide” the Suez Canal.

    But Mulholland’s contributions were far different, because they were part of a larger CIA effort, called MK-ULTRA, to
    control people’s minds. Which lead to the Agency’s infatuation with LSD, as David Hambling recounted here a few
    weeks ago:

    In the infamous Operation Midnight Climax, unwitting clients at CIA brothels in New York and San Francisco were
    slipped LSD and then monitored through one-way mirrors to see how they reacted. They even killed an elephant with
    LSD. Colleagues were also considered fair game for secret testing, to the point where a memo was issued instructing
    that the punch bowls at office Christmas parties were not to be spiked.

    The Boston Globe has put together a great visual summary of some of Mulholland’s best tricks for the CIA: the shoelace
    pattern that means “follow me”; the hidden compartment to smuggle in an agent; the best ways to appear dumb and
    non-threatening. Because there’s no better misdirection than appearing to be a fool.

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