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David Byrne on PowerPoint

There is an article on Wired by and about David Byrne's (of the Talking Heads) use of PowerPoint to artistic ends.

Very much in the tradition of artists subverting technology for their own purposes...

Nick Woolridge

-- Nicholas Woolridge (email)


Why link PP to fine art creations, except perhaps to be temporarily subversive and ironic? David Byrne does however have a delicious response to the question of why PP: "The software and billions of pod people who use it are on their way to happiness, contentment, and a feeling of belonging -- belonging to a society that feels the same way they do, that thinks the same way they do and shares their values."

The Gettysburg PP Presentation by Peter Norvig is already the trump card of subversive and ironic PP productions.

Years ago at the Aspen Design Conference, I once opened (well sort of) for David Byrne! In the morning I talked about Envisioning Information (just published) and in the evening, from the same stage, David Byrne gave a deep, intense, riveting concert.

-- Edward Tufte


For more, see "Talking Heads singer finds unlikely inspiration in PowerPoint" by Rachel Konrad at

http://www.miami.com/mld/miamiherald/business/7575536.htm (requires free registration)

The three items immediately below are from other threads on this topic, now combined into this one thread.

-- Edward Tufte


I've read the previous post on Byrne's use of PP, which didn't discuss his new book and DVD entitled "Envisioning Emotional Epistemological Information."

On p. 4 of Newsweek's "We Got Him" issue, Byrne explains that "[i]t's about how the architecture of the software makes assumptions about how you do things."

Aside from being obvious--software wouldn't be useful if it weren't based on assumptions about what users want--both the idea and the title seem to be taken directly from your ideas.

Has there been any formal acknowledgement of that? Are your "Envisioning Information" and PP essay cited in Byrne's project?

-- John Murphy (email), December 20, 2003

-- Edward Tufte


Freeing Corporate Culture? Byrne does Tufte

This today in the New York Times at http://www.nytimes.com/2003/08/17/arts/design/17VIEN.html?ex=1376452800&en=1df0456bf29cb35d&ei=5007&partner=USERLAND, with apologies, I suppose, to our esteemed host (he doesn't have to prove that he is creative).

-- Steve Sprague (email), August 17, 2003

Answer

I've been a fan of both Byrne's work and Tufte's work for many years, so when I see the two take opposite positions I feel like a child in a dysfunctional family who has to decide which parent to side with. However, since I'm posting on this particular site, you can guess which side I've chosen. This looks like another of Byrne's True Stories-like adventures in which he looks at the banal and tries to convince himself and his audience that it's interesting. Alas, as with the characters in True Stories, sometime the banal is just ... banal. And I suppose Byrne's infatuation with PowerPoint will last as long as some of his musical infatuations. Perhaps since the other three members of the Talking Heads are famously mad at Byrne, perhaps Tufte could take them on the road with him. Might make those one-day seminars even more entertaining.

-- Jimmy Guterman (email), August 24, 2003

-- Edward Tufte


Imports from another thread

As a fan of both Dr. Tufte and the Talking Heads, I enjoyed this article. It was at USA Today here.

--Jay Harrison


Here's Rachel Konrad's AP story on PowerPoint and David Byrne.

This photo of art work using the PowerPoint program by David Byrne appears in Byrne's book and DVD compilation, "Envisioning Emotional Epistemological Information." Byrne twists PowerPoint from a marketing tool into a multimedia canvas, pontificating that the software's charts, graphs, bullet points and arrows have changed communication styles.

Talking Heads singer stokes debate: Does PowerPoint make us stupid?

By Rachel Konrad / AP Technology Writer

SAN FRANCISCO -- David Byrne, an accomplished composer, photographer and lead singer of Talking Heads, has evolved -- some would say devolved -- into an unlikely artistic medium: PowerPoint.

Best known for vocals in "Psycho Killer" and "Burning Down the House," Byrne originally intended to spoof the ubiquitous software as a dumbed-down form of expression between communication-addled business executives.

But after spending several hours designing a mock slide show, Byrne became intrigued. He decided to experiment with PowerPoint as an artistic medium -- and ponder whether it shapes how we talk and think.

In his book and DVD compilation, "Envisioning Emotional Epistemological Information," Byrne twists PowerPoint from a marketing tool into a multimedia canvas, pontificating that the software's charts, graphs, bullet points and arrows have changed communication styles.

"I just got carried away and started making stuff," Byrne said. "It communicates within certain limited parameters really well and very easily. The genius of it is that it was designed for any idiot to use. I learned it in a few hours, and that's the idea."

The 96-page compilation, which debuted in September for $80, is best described as a coffee table book for nerds. The initial printing run of 1,500 copies sold out by mid-December.

The book includes mostly lucid musings on how PowerPoint has ushered in "the end of reason," with pictures of bar charts gone hideously astray, fields of curved arrows that point at nothing, disturbing close-ups of wax hands and eyebrows, and a photo of Dolly the cloned sheep enclosed by punctuation brackets.

The 20-minute DVD, encased in the navy blue hardback cover, features the same abstractions in motion. Byrne wrote most of the music.

Byrne, 51, who was born in Scotland but has spent most of his adulthood in New York, said the compilation wasn't meant as a "serious statement about anything."

But by fixating on PowerPoint, Byrne -- idolized by millions as a rock star for intellectuals -- has stoked a fierce debate.

Visual artists say Microsoft Corp.'s popular "slideware" -- which makes it easy to incorporate animated graphics and other entertainment into presentations -- lulls people into accepting pablum over ideas. Foes say PowerPoint's ubiquity perverts everything from elementary school reports to NASA's scientific theses into sales pitches with bullet points and stock art.

One of the Internet's inventors, Vint Cerf, gets laughs from audiences by quipping, "Power corrupts and PowerPoint corrupts absolutely."

Cerf, now an MCI executive and chairman of the Internet's key oversight body, doesn't shun PowerPoint completely, but said avoiding it "actually improves communication because people have to listen rather than being distracted by fancy PowerPoint charts."

Edward R. Tufte, a Yale University professor and author of graphic design book "Envisioning Information," is perhaps the most vocal PowerPoint hater. He believes PowerPoint's emphasis on format over content commercializes and trivializes subjects.

In a Wired magazine editorial in September titled "PowerPoint Is Evil," Tufte compared PowerPoint presentations to a school play: "very loud, very slow, and very simple."

Peter Norvig, 46, engineering director at Google Inc., is generally credited with creating the first PowerPoint parody in 1999, when he published an online slideshow of Abraham Lincoln's Gettysburg Address. The spoof, which by Norvig's estimate has been viewed by at least 500,000 people, includes bullet points such as "unfinished work (great tasks)," "new birth of freedom" and "government not perish."

Norvig, who recently ordered a copy of Byrne's compilation for himself, said Byrne is wading in treacherous waters.

"People are asking whether, ultimately, PowerPoint makes us all stupid, or does it help us streamline our thoughts?" said Norvig, who first saw Talking Heads in the late '70s. "My belief is that PowerPoint doesn't kill meetings. People kill meetings. But using PowerPoint is like having a loaded AK-47 on the table: You can do very bad things with it."

Microsoft spokesman Simon Marks wouldn't comment on whether PowerPoint has debased society but said in an e-mail, "PowerPoint continues to evolve to make it easier for customers to present their information in the style that best suits the content and the audience."

Byrne, a Tufte admirer who attended the Rhode Island School of Design, writes that PowerPoint's "subtle sets of biases" indoctrinate users to speak -- and think -- simply.

But the overall tone of this compilation is somewhat like a sales pitch -- whimsical and upbeat. Byrne is unapologetic about liking PowerPoint.

"Software constraints are only confining if you use them for what they're intended to be used for," Byrne said in a phone interview. "PowerPoint may not be of any use for you in a presentation, but it may liberate you in another way, an artistic way. Who knows."

The gulf between Byrne's and Tufte's outlooks troubles fans.

Jimmy Guterman, 41, a writer whose Boston-area office includes posters of Tufte and Byrne, said he feels like the child of divorce.

"Quite frankly, I have to side with Tufte on this one," Guterman said. "Byrne thinks it's funny that this tool exists, and he wants to play with it. Tufte is going for the jugular. But they both in different ways understand that PowerPoint is a broken tool."

On the Net:

Tufte's site: http://www.edwardtufte.com

Norvig's site: http://www.norvig.com

-- Staff


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